martedì 30 agosto 2016
martedì 2 agosto 2016
martedì 19 luglio 2016
sabato 16 luglio 2016
Pantone color of the year
A softer take on color for 2016: For the first time, the blending of two
shades – Rose Quartz and Serenity are chosen as the PANTONE Color of the Year
As consumers seek mindfulness and well-being as an antidote to modern day stresses,
welcoming colors that psychologically fulfill our yearning for reassurance and
security are becoming more prominent. Joined together, Rose Quartz and Serenity
demonstrate an inherent balance between a warmer embracing rose tone and the
cooler tranquil blue, reflecting connection and wellness as well as a soothing
sense of order and peace.
The prevalent combination of Rose Quartz and Serenity also challenges
traditional perceptions of color association.
In many parts of the world we are experiencing a gender blur as it relates
to fashion, which has in turn impacted color trends throughout all other areas
of design. This more unilateral approach to color is coinciding with societal
movements toward gender equality and fluidity, the consumer's increased comfort
with using color as a form of expression, a generation that has less concern
about being typecast or judged and an open exchange of digital information that
has opened our eyes to different approaches to color usage.
WHAT IS THE
PANTONE COLOR OF THE YEAR?
A
symbolic color selection; a color snapshot of what we see taking place in our
culture that serves as an expression of a mood and an attitude.
For
the first time Pantone introduces two shades, Rose Quartz and Serenity as the
PANTONE Color of the Year 2016. Rose Quartz is a persuasive yet gentle tone
that conveys compassion and a sense of composure. Serenity is weightless and
airy, like the expanse of the blue sky above us, bringing feelings of respite
and relaxation even in turbulent times.
ROSE QUARTZ &
SERENITY COLOR PAIRINGS
Whether in soft or hard surface material,
the pairing of Rose Quartz and Serenity brings calm and relaxation. Appealing
in all finishes, matte, metallic and glossy, the engaging combo joins easily
with other mid-tones including greens and purples, rich browns, and all shades
of yellow and pink. Add in silver or hot brights for more splash and sparkle.
COLOR FORMULA &
GUIDES
PANTONE Color of the
Year 2016 can be found in the following color systems:
ROSE QUARTZ
FASHION + HOME PANTONE 13-1520TCX
PANTONE Pastel 9281 C (Closest Match)
SERENITY
FASHION + HOME PANTONE 15-3919TCX
PLUS Series 7451 C (Closest Match)
Iscriviti a:
Post (Atom)